Gone are the days when the need for a web designer was imperative. Technological advancements have welcomed in a new era of web builders, where small business owners create websites without the high costs associated with hiring a web designer. It is not to say that web designers are now phased out. On the contrary, they are still a big part of the webdesign industry, designing custom websites for many companies. However, free website platform  scame  to the rescue of small business owners and start-ups, offering a fast, easy, and cost-effective way to enhance their online presence. Additionally, they do not require any programming skills, the sites are easily modified, and are ready in no time. As an interested party, how can you build your own website with ease?

Choose the right website builder

The web design industry offers a plethora of platforms for your business.It is advisable to choose a custom website builder that meets the needs of your company. Consider the ease of use, its design flexibility and the features it offers. Additionally, you need to look at its customer support. Online reviews go a long way in making your decisions easier. Most of these website builders offer a free trial, and it is for the best interest of the company to leverage this offer to aid in the decision-making process.

Find a plan that suits your business model

As stated earlier, the webdesign platforms offer free plans. As much as free plans are a great starting point, they also come with limited features. Paid plans, on the other hand, have added functionality to help a business expand its visibility, among other things. Most web builders offer a variety of hosting plans. It is for you to identify which plan has features that are a fit for your business.

Come up with a domain name

A domain name is an identity for your business. It allows people and search engines to easily identify your business. As such, the importance of a domain name cannot be downplayed.
To effectively serve its purpose, choose a domain name that is relevant and memorable. Unless it is absolutely necessary, avoid using numbers. Not only are they hard to remember, but they also make the site look unprofessional.

Choose your desired template

Reputable website builders offer their clientele a variety of templates to choose from.Various templates are available for free plans, but paid plans create a scenario where you have access to more templates.For easy identification, website builders categorize the templates according to the type of businesses. For instance, photography website templates will be different from online store templates. It is for you to choose a theme that suits you.

Customize to your liking

Now that you have your desired template, you can customize however you deem fit. Be creative and play around with the colors and layout. Add all the necessary information to ensure your target audience has all their questions answered. Include captivating pictures and keep the language simple.
After you are done customizing, preview the page and test it. If you are happy with what you see, publish the site and you are good to go.

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